Frequently Asked Questions

100% PURE® FAQ

There are many toxic chemicals in cosmetic products that have been clinically proven to cause cancer, tumors, irritation and many different skin disorders. 100% PURE® products are truly 100% pure. That means there are no synthetic chemicals, chemical preservatives, artificial fragrances, artificial colors, harsh detergents or any other unhealthy toxins. Truly health food for your skin.

“As much as 60% of topical skin-care products are absorbed through the skin and into the bloodstream. They should be consumed with the same prudence that we use to choose our breakfast cereal.” – Dr. Nancy Lonsdorf, April 2006 Issue of Women’s Health Magazine.

Perfumes and fragrances are synthetic chemicals that do not have any medicinal or aroma therapeutic value. 100% PURE® products smell delicious because what you smell is real. The wonderful aromas in 100% PURE® products are from real fruits, pure essential oils, and pure absolutes. There are never any synthetic fragrances or anything artificial in 100% PURE® products.

On each product, there is an open jar symbol with a number on it. That number indicates how long you can use the product once it is opened. Rather than using chemical preservatives, we use natural preservatives and anti-bacterial herbs. 100% PURE® has several other unique proprietary technologies that distinguish the company from competitors. We use unique technology to stabilize active ingredients from oxidizing and also have a proprietary 100% natural preservative system, using Japanese Honeysuckle, Thyme, Oregano, Goldenseal, Rosemary, Lavender and a high concentration of vitamins and antioxidants, to preserve all products.

Fruit pigments are what makes strawberries red, what makes blueberry skin blue – fruit pigments are fruit colors. All 100% PURE® cosmetics are colored from fruit and vegetable pigments. All the antioxidants and vitamins are found in the pigments. 100% PURE® fruit pigmented patent-pending technology takes those healthy fruit pigments and puts it into our cosmetics. That is why we have blackberry mascara (mascara colored from blackberries), pomegranate wine lip gloss (lip gloss colored from red wine and pomegranate) and cranberry cheek tint (cheek tint colored from cranberries). The great thing with 100% PURE® fruit pigmented cosmetics is that you’ll be applying all the healthy fruit antioxidants and fruit vitamins directly onto your skin.

The titanium dioxide and zinc oxide are not nano particles. Our sunscreen is a physical sunblock which means it sits on top of the skin to physically protect against the sun. If they were nano particles, they would absorb into the skin, therefore be in-effective sunblock. Every batch of our sunblock is tested by a third party lab to ensure a minimum stated SPF.

Because 100% PURE® does not contain harsh detergents, chemical preservatives, artificial fragrances that can irritate the skin, they are perfect for sensitive skin.

Puristry FAQ
Puristry cold process the ingredients to ensure maximum benefits are retained from the original ingredient source. Heat extraction often involves chemical processing that leaves chemical traces which can be transferred into your skin. High heat also diminishes much of the naturally occurring vitamins and nutrients, and can alter the intended nature of the oil.

Yes, all of our products are vegan and cruelty-free.

Yes, all of the products in the Puristry line are USDA Organic certified!

Our Facial Oil is great for instilling potent active oils, fatty acids, and vitamins into all skin types; even oily skin. Serums are formulated with smaller molecules to penetrate deeply into skin, and contain vitamins and nutrients plus peptides for plumping skin.

Puristry is gentle and effective enough to be used on all skin types.

Puristry products are made with an essential oil blend of organic bergamot, cedarwood, vetiver, sage, and lavender. This blend has a fresh, herbal aroma that is gender neutral.
Yes, normally Bergamot is an essential oil associated with photosensitivity/ phototoxicity, meaning it is not safe to use in the sun. However, for Puristry we specifically chose a Bergamot oil that was formulated without bergapten, the ingredient within Bergamot that triggers photosensitive reactions. This allows our bergapten-free Bergamot oil to be safely used in the sun.
Because Puristry is made with no chemical emulsifiers or thickeners, some separation is to be expected. We recommend shaking before each use to evenly disperse ingredients before dispensing. For example, the Nopal Cactus Cleanser is made mostly from nopal cactus, so you can actually see the polysaccharide pulp of the plant inside the cleanser; this is completely normal.
Puristry formulations are safe for use during pregnancy and breastfeeding; however, they do contain safe minimal concentrations of natural essential oils. Certain individuals may be more sensitive to general or specific essential oils, like vetiver and sage. For the best and safest results, we highly recommend consulting with your primary health care provider prior to starting any new skincare regimen.
  1. Cleanser
  2. Toner
  3. Serum
  4. Facial Oil
  5. Eye Cream
  6. Moisturizer

If there’s something we haven’t answered here, feel free to get in touch!
Email us at: cs@vitabella.online
WhatsApp us at: 6018.972.4976

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